Healthcare reputation management

Reputation Managementfor Medical Practices

Give your team a consistent way to request honest reviews, monitor feedback and approve public responses. We configure the process around your profiles, staff responsibilities and communication permissions.

Included in marketing packages, according to plan.
Review workflows are configured for your practice and supported tools.

360A clear process for every next step

Your feedback workflow / illustrative

A new review.
A thoughtful next step.

The right team member reviews the feedback, checks the proposed reply and chooses the appropriate response.

Human review before publication
01 / ListenNotice the feedback
02 / ReviewChoose the response
03 / LearnImprove the experience

Original workflow illustration. No actual patient information, review or rating is shown.

Listen carefully. Respond thoughtfully. Learn from the experience.
Honest reviewsCareful responsesPractice insight

Reputation is an ongoing practice

A Process for Every Review

Assign who requests feedback, who monitors new reviews and who approves replies. A defined process helps the office respond consistently.

We agree on sending rules, channels and escalation before setup. Your team handles individual patient concerns through its own private process.

Explore the work
01

Make honest feedback easy

Use clear, optional review requests with agreed timing and appropriate permissions.

02

Give the reply proper attention

Route feedback to a responsible person and review public wording before it is posted.

03

Look for useful themes

Bring recurring service and access concerns to the people who can address them.

A connected review workflow

What Your Review Workflow Includes

Find your starting point
01

Review requests & sending rules

We configure supported manual, scheduled or automated requests, with practice-approved wording and appropriate opt-out handling. Everyone invited receives the same opportunity to share honest feedback.

Request setup
Branded wording and an agreed sending process
Practice coordination
Supported data flow, permissions and timing
  • Request templates
  • Sending rules
  • Consent review
02

Monitoring & team coordination

Available alerts and review views help the responsible team notice feedback and track what needs attention. We agree which channels are covered and when a comment should be escalated.

Supported channels
Profiles and connections confirmed in scope
Clear responsibility
Who reviews, responds and escalates
  • Review monitoring
  • Team ownership
  • Escalation plan
03

Reply support & approval

We help establish a consistent tone and a review process for public responses. Where AI-assisted drafting is enabled, a responsible person checks the wording before publication. Sensitive concerns move to an appropriate private channel.

Response workflow
Drafting support and human approval
Privacy attention
No patient confirmation or individual care details
  • Response guidance
  • Human review
  • Private handoff
04

Reporting & improvement priorities

We review available review activity, response status and recurring themes with your team. Reporting separates public-review measures from practice outcomes and keeps the limits of the data clear.

Operational insight
Useful themes, owners and next steps
Performance review
Consistent periods and clearly defined measures
  • Review reporting
  • Experience themes
  • Next-step planning

What a considered process looks like

Examples of Requests and Replies

These examples show the approach; they are not actual patient feedback.

Explore case studies

Illustrative wording / not a real review response

Offer a private way to follow up

Your practice approves its own response guidance. Avoid adding identifying information or a clinical explanation to public replies.

Example public wording

Thank you for sharing your feedback.

We welcome the opportunity to hear more. Please contact our office directly so the appropriate team member can assist.

General wording only / no confirmation of a visit, treatment or patient relationship.

The response behind the reputation

Four Checks Before Posting a Reply

Start with a considered tone

Recognize the feedback without arguing, making assumptions or discussing an individual’s experience in public.

HHS has taken enforcement action over disclosures made in replies to online reviews. The response process needs people, policies and appropriate technical settings.

Your response workflow / original illustration

A review deserves
a considered response

01 / ToneAcknowledge the feedback.

A calm response without assumptions.

02 / PrivacyCheck what stays private.

No patient confirmation or care details.

03 / Next stepChoose the right channel.

A general contact path and a clear internal owner.

04 / ApprovalReview before it goes public.

Human approval and appropriate escalation.

Insight your team can use

Use Recurring Feedback to Guide Improvements

Review new reviews, response status and recurring themes by location and reporting period.

Feedback about scheduling or communication can identify work for your team. Review counts and ratings are reported separately from appointment outcomes.

Connect the wider software workflow
YOUR REPUTATION REVIEW

Activity with useful context

01

Review activity

Available new reviews and rating information by supported profile.

Public feedback
02

Response workflow

Available response status and items awaiting review.

Team follow-through
03

Experience themes

Recurring concerns, responsible owners and agreed next steps.

Practical improvement

Questions practice owners ask

Reputation Management Questions

Ask us about your practice
Is reputation management included in the marketing packages?

Yes, according to the selected plan. We confirm profiles, tools, sending rules, response support and reporting in your scope. Explore plans and pricing →

Can review requests be automated?

Supported workflows can use manual, scheduled or automated sending. We review the available integration, appropriate permissions, message content and opt-outs before activating the process.

Will AI post replies without our approval?

Our proposed workflow includes human review before public replies are posted. AI-assisted drafting, where enabled, supports the work; your designated reviewer remains responsible for approving the wording and escalating sensitive concerns.

What is review gating?

Review gating screens people by expected sentiment and steers only satisfied people toward public reviews. Google does not permit selectively requesting positive reviews. We use a fair invitation process without that filter.

Can we offer a discount for a Google review?

No. Google prohibits incentives for reviews, including discounts or free services. It also prohibits incentives to revise or remove a negative review.

Can you remove negative reviews?

We can help identify reviews that may violate a platform’s policies and support the appropriate reporting process. The platform decides whether to remove them. We do not promise removal of legitimate criticism.

How do you protect patient information in replies?

We plan public responses that avoid confirming a patient relationship or discussing individual care. Sensitive issues move to an appropriate private channel, with a designated reviewer and the practice’s approval process.

Will more reviews guarantee better rankings or AI recommendations?

No. Reviews are one part of the wider local presence. Search and AI systems use many signals; review volume or management does not guarantee a particular ranking, citation or appointment outcome.

Can this work for multiple locations?

Yes, where the supported profiles and tools allow it. We agree location ownership, request rules, response responsibility and reporting before setup.

Do we need to replace our practice system?

Not necessarily. We review the systems and connections you already use. Supported integration functions and any additional software requirements are confirmed before committing to the workflow.

References: Google’s review and content policies, HHS guidance illustrated by its online-review enforcement action and Google’s local ranking guidance.

Your next reputation priority

Review Your Reputation Process

Book 15 minutes with Jenn or Danzell to discuss your profiles, current request process and response responsibilities.

  • 01

    Your profiles

    The locations and supported channels in scope.

  • 02

    Your process

    Requests, approvals and team responsibility.

  • 03

    Your plan

    Reporting and ongoing improvement priorities.

Included in our marketing packages, according to plan.

We confirm supported profiles, request workflows, response support and integrations in your selected scope.