Under a minute each

Practice Marketing,One Short Video at a Time

Quick, practical tips from Jenn and Danzell on showing up in Google and AI search, running ads that book, and following up so no patient slips through. Filter by topic and press play.

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40 videos

Follow-Up & Automation

Connect patient data to your marketing

Do you know which channels are producing booked patients, or are you guessing?

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Practice Growth

Tried every marketing idea and your practice still hasn't grown?

What to look at when several agencies and ideas haven't moved the needle.

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Practice Growth

Stop trying to fix everything at once

Choose a lane, get it right, then switch lanes.

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Ads & Advertising

Meta ads build awareness. Google Ads drive intent.

Use both to convert more patients without raising ad spend.

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AI & Search Visibility

If your site isn't ranking on Google, fix your H1

Add your service and city so Google knows who you are and where you are.

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Follow-Up & Automation

If you can't see where every lead stands, you're losing patients

Use a CRM that tracks and automates follow-up.

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Ads & Advertising

If your ads run after hours, you may be wasting money

Schedule ads or automate replies to capture every lead.

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AI & Search Visibility

If your address or phone isn't identical everywhere, Google won't trust you

Fix your listings to boost local SEO.

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Follow-Up & Automation

The fastest office to reply usually wins

Automate your first response and double your bookings.

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Ads & Advertising

Feed real conversions back to Meta and Google

Target smarter and turn ad spend into patients.

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AI & Search Visibility

Optimize for Google and AI search

Write clear, authoritative content that ChatGPT and other AI platforms can trust.

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Follow-Up & Automation

Set CRM alerts for missed calls and no-shows

Automate follow-ups so no lead slips through.

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Ads & Advertising

Generic ads blend in

Show your team, real results and clear calls to action.

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AI & Search Visibility

Add your city and details so Google and AI know who you are

Local context wins search.

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Follow-Up & Automation

Set CRM alerts for missed calls and automate quick follow-ups

Save the patients you'd otherwise lose to a missed call.

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Ads & Advertising

How to advertise and market your small practice

The channels worth your time when you have a small team and a real budget.

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AI & Search Visibility

Four types of SEO your small practice can focus on

Local, on-page, technical and authority, in plain English.

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Practice Growth

How can you get more bookings quickly?

The fastest levers for med spas, plastic surgeons and private practices.

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Ads & Advertising

Stop pausing ads too soon

Give campaigns enough data before you judge them.

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AI & Search Visibility

Skip the blog grind

What to build first so Google and AI understand your practice.

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Follow-Up & Automation

Reminders don't book patients. Confirmations do.

Change one word in your workflow and watch no-shows drop.

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Follow-Up & Automation

Too many leads, not enough bookings?

Cheap leads waste your team's time and your budget.

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AI & Search Visibility

Add proof to boost trust with Google and AI

Credentials, reviews and expertise, on the page.

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Follow-Up & Automation

Stop giving up after one text

Follow-up is a sequence, not a single message.

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Ads & Advertising

Check your ads weekly

A 15-minute habit that protects your budget.

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AI & Search Visibility

Lost traffic after a Google update?

Refresh, reindex and recover faster.

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Follow-Up & Automation

“I need to think about it” isn't a no

How to follow up without being pushy.

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Ads & Advertising

Do you know where your booked patients come from?

Track conversions, not just clicks.

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AI & Search Visibility

You don't need to blog every week to show up on Google

You need a smart foundation.

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Follow-Up & Automation

Most practices don't have a lead problem. They have a follow-up problem.

Where the money actually leaks.

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Practice Growth

Why your practice isn't getting as many new patients as it should

The usual suspects, in order.

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Practice Growth

Practices lose money because teams are overwhelmed, not careless

Take the repetitive work off your front desk.

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Practice Growth

Walk-ins aren't a growth strategy

They're unpredictable and disappear when seasons shift.

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Ads & Advertising

Most “bad ad performance” has nothing to do with the ads

Check the landing page, the phones and the follow-up first.

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Ads & Advertising

A smooth patient journey starts the moment someone clicks your ad

From click to booked visit without friction.

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Follow-Up & Automation

Automation isn't cold. It's consistent.

And consistency converts more patients.

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Follow-Up & Automation

Every missed call is a missed patient

Unless you text back automatically.

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Follow-Up & Automation

If I walked into a struggling practice tomorrow, here's where I'd start

Pull every lead into one place first.

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Results

How we added $1M in annual revenue to a plastic surgery practice

What changed, in what order, and what it took.

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Practice Growth

More patients without working harder: the system we set up

You don't need more hours. You need a system.

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